Peter F. Schmid
Biography
Peter F. Schmid has been CEO and managing partner of Visable since August 2012. The marketplaces operated by Visable GmbH include "Wer liefert was" (wlw), today the leading B2B marketplace in the D-A-CH region, and the European B2B platform EUROPAGES. To-gether, the marketplaces reach over 3.7 million B2B buyers every month who are looking for detailed company and product information. In total, over 3.6 million companies are registered on both platforms.
In the previous three years he was CEO of PARSHIP GmbH, the leading online partner agency in Europe. Prior to that, from 2006 to 2009, as CEO of mobile.international GmbH, he led Germany's largest mobile market mobile.de to the top. At the same time, Schmid acted as Vice President of the management team of the eBay Classifieds Group, which has classified markets in more than 20 countries. In the years 1999 to 2005 he was managing director of AutoScout24 and founded among other things the marketer Scout24 Media. Coming from a Swabian family of entrepreneurs Schmid started his career in the mid nineties at Procter & Gamble.
Peter F. Schmid (49) is a business graduate. He completed his studies in business administra-tion and statistics at the Ludwig-Maximilians University in Munich. Schmid is married and has three children. He spends his free time with his family. Once he has time for himself, he likes to go to art galleries, play tennis or golf or drive out his vintage car.
About CEO, Visable, Germany
Visable enables small and medium-sized industrial businesses to make products and services internationally accessi-ble to purchasers. The company offers a broad range of specially tailored services for business customers to increase their digital reach. This includes a combination of company owned B2B marketplaces and online marketing services, such as Google Ads and retargeting campaigns.
Marketplaces operated by the Visable GmbH include "Wer liefert was" (wlw), which is the leading B2B marketplace in the D-A-CH region, as well as the European B2B platform EUROPAGES. Together, the two marketplaces reach more than 3.7 million B2B purchasers per month, looking for detailed company and product information. In total, over 3.6 million companies are registered on both platforms.
With its online marketing services Visable offers businesses additional opportunities to increase their online reach. Visable is currently the only Google Premium Partner with a strong B2B focus.
The company Visable was established in response to the challenges of internationalisation and digitisation in the B2B market and employs today more than 380 people at its locations in Hamburg, Berlin and Paris. Visable represents the umbrella for the brands "Wer liefert was" and EUROPAGES and continues to expand its marketplaces and online marketing services.
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