Chairman and Co-Founder
As co-founder, Chairman and Chief Innovation Officer of New York-based eMarketer, Geoff is on the cutting edge of new research statistics, trends and best practices, covering every aspect of online marketing, media and commerce. He speaks at major industry and corporate events around the globe, including the Interactive Advertising Bureau (IAB), ANA, 4As, the Economist Conferences, e-G8 Forum in Paris, Dmexco, Festival of Media, CeBIT, The Conference Board, The Financial Times, Google, Facebook, Clorox, J&J and, Visa.
Prior to starting eMarketer, and serving as its CEO for more than 11 years, Geoff spent 17 years in the advertising industry working for a variety of large New York agencies, where he ran multinational accounts for numerous brands at Procter & Gamble, Kraft General Foods, M&M Mars and AT&T.
Geoff is also the co-author of Digital Impact: The Two Secrets to Online Marketing Success (Wiley, 2011).
Founded in 1996, eMarketer is the first place to look for research about marketing in a digital world. eMarketer enables thousands of companies worldwide to understand marketing trends, consumer behavior and get the data needed to succeed in the competitive and fast-changing digital economy. eMarketer's flagship product, eMarketer PRO, is home to all of eMarketer's research including; forecasts, analyst reports, aggregated data from 3,000+ sources, interviews with industry leaders, articles, charts and comparative market data. eMarketer's free daily newsletters span the US, EMEA and APAC and are read by more than 250,000 readers globally. In 2016 eMarketer, Inc. was acquired by European media giant Axel Springer S.E.